Welspun Living Inititavies in Envoirment Social & Governance

360 degree Capabilities from Farm to Shelf

At Welspun, we yearn to be the most comprehensive strategic partner and solution provider, keeping our consumers at the core. We have 360-degree capabilities from Farm to Shelf, supported by our vertically integrated facilities. These facilities include vertically integrated composite mills, worker's colony in the factory vicinity, cotton warehouse, ancillary vendor units in the same premises, and locations close to the ports.

Consumer Research

We actively listen to consumers through research and our Welspun Braintrust that guides our decision making with regards to product development, consumer marketing, and retailer assortments. This helps us in creating exclusive, white-space-filling merchandising ideas at a wide variety of price points, with our breadth of capabilities from design to execution. We continue to invest in consumer-driven innovations through various collaborations. By using innovative mixes of fibres, we offer a wide range of solutions in areas, namely sustainability, performance, wellness, fashion, and price.

Our Products

Bedding Solutions

Bath Solutions

Flooring Solutions

Our wide collection encompasses the Welspun bedsheets, bath linen, and home furnishing textiles accessories. Staunch in our dedication to making lives better, easier and more comfortable, we marry contemporary design sensibilities with a plush, luxurious feel for each product.

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At Welspun, we offer a variety of Towels, Bath Robes and Rugs. Our manufacturing process is driven by innovation, cutting edge technology and quality results in order to cater to our diverse customer needs across the globe.

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Home Furnishing Textiles - Bath Solutions

Welspun Flooring is planned to be a fully integrated and independent flooring vertical. The wide range of flooring products to be manufactured includes carpet tiles, broadloom carpets and area rugs, and artificial grass. Welspun aims to become a one-stop flooring solutions provider in domestic and international markets.

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Design

As a leading textile company in India, We constantly endeavour to bring the latest of design, style, and bed sheet brands in India. We are front runners when it comes to setting design trends for the industry, thanks to our design studios working collaboratively in the US, UK, and India. We keep abreast of the latest market changes and retain our design authority with our WelSpotted zeitgeist publication.

www.welspotted.com

Integrated Manufacturing

Welspun has top-of-the-line home textile manufacturing facilities in Vapi and Anjar (Gujarat, India) and a flooring facility in Telangana (India). These are one of the world's largest, completely vertically integrated lines in farm-to-finish production across diverse products. Our manufacturing facilities score very high on the environment indices with high water and energy efficiency. We invest in processes, practices, and technology to enhance our operational efficiency. We continue to innovate to make our products smarter, our processes more efficient, and our environment better.

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Supply Chain & Analytics

We have strategic warehousing facilities in key markets to ensure seamless distribution to our retailers and retail consumers. All our warehouses are equipped with the best supply chain management systems. Our systems combined with a sharp, dedicated team of professionals ensure robust distribution on both direct-to-store and pick & pack bases. Given the immense growth of our online and omni-channel, we have invested in strong in-house capabilities from assortment to analytics. Our warehousing facilities in the USA also support e-commerce businesses for shipments dropping.

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Digital

COVID-19 pandemic has brought a major shift in the ways towel brands function and work. Considering the changing industry landscape and digital disruption, we have accelerated focus on enabling a digital culture. We are upgrading our systems, tools, processes, and people while focusing on 'Digital as the new norm' in our organization. The entire digital transformation is based on three core principles in terms of improving our process efficiencies, real-time visibility of information with deep analytics and driving automation with minimal/ no human interventions. This will make us leaner and more agile, thereby enabling us to serve our customers better and increase our stakeholder value.

Our goals for digital transformation are:

Increasing Customer Satisfaction and Experience
Enhanced Reliability and Reduced Risk
Increased Flexibility and Scalability